Startup Coach

A startup coach that argues back

Chat through your startup one step at a time, from testing the idea to building a moat. The coach pushes for specifics instead of cheering you on.

Coach my startup

Free to start, 5 credits on sign-up.

Sample chatValidate my idea

A booking app for home physios. Everyone I asked loved it.

Friends saying they love it isn鈥檛 evidence. How do physios fill their diaries today, and what does a missed booking cost them? If WhatsApp already works, what makes them switch?

Four stages, one roadmap

19 numbered steps. Each opens a conversation focused on that one job.

  1. Idea

    Validate before you build

    • 路 Validate my idea
    • 路 Sharpen my problem
    • 路 Map competitors
    • + 4 more
  2. MVP

    Smallest thing that proves value

    • 路 Define my MVP scope
    • 路 Set my PMF metrics
    • 路 Pre-ship security review
    • + 1 more
  3. Launch

    Turn traction into a growth engine

    • 路 Build a growth engine
    • 路 Remove founder bottlenecks
    • 路 Security & compliance workstream
    • + 1 more
  4. Scale

    Build a durable, defensible business

    • 路 Build a defensible moat
    • 路 Create workflow lock-in
    • 路 Build a GTM function
    • + 1 more

How credits work here

  1. 1 credit

    opens a conversation and covers your first 15 messages

  2. +1 credit

    for each further 15 messages

  3. 0

    for a reply that fails; the credit comes back

Questions

Will it just tell me my idea is great?

No. On "Validate my idea" the coach makes the strongest case against your idea first and looks for evidence that cuts against it. Whatever survives that is worth building on.

What does it cost?

Opening a conversation uses 1 credit, which covers your first 15 messages. Each further 15 messages use 1 more. New accounts get 5 credits.

Do I have to follow the steps in order?

No. The numbers show a recommended order, but every step is open. Jump to the one you are stuck on.

What do I need to start?

Your startup's name and a short description of what it does. The coach uses that in every conversation.

Bring your idea

Coach my startup

Free to start, 5 credits on sign-up.